Rhythm like you’ve never seen

No one mixes nationalism, tourism and sport in a feel-good cocktail quite like the South African advertising industry.

I stand corrected, but no one mixes nationalism, tourism and sport in a feel-good cocktail quite like the South African advertising industry. Like in this TV commercial for the South African national tourism authority, where Diski, a South African style of playing football that prioritizes tricks and dribbling – which in real life has only reaped bad results on the field – is roped into promote the 2010 World Cup.

It comes complete with dorky instructional video.

Further Reading

Not only kafala

Domestic workers in the Gulf typically face a double bind: as a foreign worker, you are governed by kafala laws, while as a female, you are governed by the male guardianship system.

Edson in Accra

It happened in 1969. But just how did he world’s greatest, richest and most sought-after footballer at the time, end up in Ghana?

The dreamer

As Africa’s first filmmakers made their unique steps in Africanizing cinema, few were as bold as Djibril Diop Mambéty who employed cinema to service his dreams.